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For Consumer

ECTIME Group serves the overseas Chinese market through three main areas: ECTIME Community's shopping advisory platform, ECTIME Content's premium Chinese-language marketing, and ECTIME Influence's real-time KOL data. Together, these drive innovation in the global Chinese market.

Community engagement

"Red Scarf is a must-have for anyone living in the UK. It's packed with useful information and great offers. A true lifesaver!"

Nami

Red Scarf user

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The industry leader of Chinese media
in the UK

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